Bottleneck Hangers - A Useful Marketing Tool

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Bottleneck Hangers - A Useful Marketing Tool?

When you’ve got an event or a show, it’s an excellent opportunity to market your business to as many people as possible. There are a lot of tools and resources that you can use to accomplish this task, and so a lot of people manage to do this by utilising something like a marketing accessory.

Some people hand out pens, some people hand out memory sticks, but we suggest that complimentary drinks are the way forward, especially when you pair them with bottleneck hangers.

bottleneck hangers discount offer

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Whatever you want to call them – bottle neck hangers, bottle neck tags – these add-ons are growing in popularity as a great way of adorning bottles for both decorative and marketing purposes. The tactic behind the bottle tag is pretty simple, but ingenious too. There are lots of different customisation options available with bottle tags, including everything from shape to size and colour but there are a few essential design elements you should always consider to get the best possible result. Here’s a breakdown of the key must-haves in bottle tag design…

Eye-catching text

To ensure your bottle tag stands out, it’s important to add the right text and the right placement of text. The formatting and font choices you decide on can make or break the effectiveness of this marketing tool, so always carefully consider this crucial aspect of design with care.

Reinforced branding

Bottle tags are a great way to reinforce the branding of your business or product, and with the chance to personalise your bottle neck tags for wine bottles or any other kind of bottle neck hang tags, there’s no end to the imagination you can unleash on this task. Be aware of the size and scope of the tag when considering how you’ll present your brand to the world.

QR codes

Setting up a promotion or offering a voucher code can be made much simpler thanks to the advent of QR codes. This small techie detail will take the humble bottle tag into a whole new arena, opening it up to link with promotions, discounts or your online presence in a new and interactive way. Anything which gets people interacting with your brand is a good thing – so why not make use of this capability?


If you feel like keeping everything within the bottle tag itself, then why not use it as a promotional voucher? This would encourage customers to retain the tag and redeem it as required. This is a particularly popular tactic amongst bars and nightlife venues, but it can work just as well with bottles sold in retail outlets.

Ready to discuss your own bottle tag design? Get in touch with us today to find out how we can help you create a personalised bottle neck tag. With both custom and template options available, you’ll soon be well on your way to increased marketing success.

Tags: bottle tag printing, bottle necks, bottle tag design, bottle neck hangers, bottle neck tags

bottleneck hangers blog post

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Bottleneck hangers – Say cheers! You’ve just discovered a marketing medium full of fizz

You know the ones – handed over the bar, hanging from a bottle of beer, or lining up along the off-licence shelf. Bottlenecks are capable of grabbing your attention, encouraging repeat purchases and communicating a message that can be kept in the kitchen drawer for quite some time. Yet bottle neck hangers aren’t just confined to the world of beer bubbles and wine discounts. Here we take a look at not only the purposes that they can serve, and the types of brands and businesses they can suit, but also how the design can directly impact just how effective your bottle neck tags are.

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